E-City Real Estates Pvt. Ltd is an important wing of E-City Ventures - the name behind successful lifestyle brand FUN REPUBLIC - currently operating 3 lifestyle malls in Mumbai, Lucknow and Coimbatore. ECREL takes the vision of E-City Ventures forward by focusing on the development of retail real estate. The realty projects essentially are entertainment centers comprising of cinema, retail, food, gaming, shopping and fine dining options.