Mobile phone has almost become an internal part of the human life. Every walk of life is spent with a mobile phone. Technology is also at its paciest best. A new gadget launches almost every fortnight. The first Happi Mobiles showroom opened its doors to the people of Ananthapur in 2018, born out of the idea of amalgamating the look, touch and feel of mobile outlets with the choice, convenience and elegance that modern retail provides. Happi mobiles conveys that the board operates on four prime values; happiness to the employees, happiness to the customers, happiness to the associate partners and happiness to the stake holders. With a sole mission to enhance the buying experience of the mobile phone consumers in the country. The company intends to open at least 150 to 200 stores in the first year, aiming for the top line buying segment of Rs 500 Cr. Happi mobiles has given a major focus on customer engagement inside every store of Happi. The company plans to run this brand with 1000 employees, indirectly contributing to job generation and happi families. Every store will have a live demo zones, VR (virtual reality) & AR (augmented reality) to increase the first hand product experience, and also a dedicated Happi EMI and Exchange counter.